Beardspotting: A New Sport and Contest!
August 8, 2015
By Urban Milan
By Urban Milan
Sports Legends Keith Hernandez and Clyde Frazier are partnering again with Just For Men in a new commercial and a special contest!
Reminiscent of their previous ads in 2002, the rhyming duo has a new comical commercial that reminds men that in five minutes they can get rid of grays and show off a fuller and thicker looking beard! The team has also announced a new sport of "Beardspotting" and a launch of a contest.
“Beards and Mustaches are on trend, with two-thirds of American Men having facial hair, and they are the ultimate badge of individuality,” says Ralph Marburger, North American Category Director for Combe Incorporated’s Just For Men brand. “That’s why we’re excited to make #beardspotting the next great sport. We’re proud to be bringing back Keith and Clyde, and all the rhymes, in a new campaign that celebrates America’s new favorite pastime – spotting the best beards and mustaches in the nation.”
Beardspotting will get entertaining this September, when Just For Men kicks off its search for the “Best Beard Ever.” Throughout the month, consumers can upload #beardspotting photos of their beards or mustaches to compete for the title of “Best Beard Ever,” which Keith and Clyde will award on October 15.
The winner will receive an all-expense-paid weekend trip for two to Brooklyn in November to join the judging panel at the National Beard & Mustache Championships. In addition to the grand prize, entrants will have the opportunity to win Keith and Clyde autographed sports memorabilia.
For additional information on Just For Men visit Just For Men
About Combe Incorporated
Combe Incorporated is a manufacturer of personal care products, including Just For Men®, Vagisil® intimate health care products, Sea-Bond® oral care products, Brylcreem®, Aqua Velva® and Lectric Shave® men's personal grooming products and Williams® Mug® Soap. Combe, a privately held multinational company founded in 1949, has its international headquarters in White Plains, N.Y.
Reminiscent of their previous ads in 2002, the rhyming duo has a new comical commercial that reminds men that in five minutes they can get rid of grays and show off a fuller and thicker looking beard! The team has also announced a new sport of "Beardspotting" and a launch of a contest.
“Beards and Mustaches are on trend, with two-thirds of American Men having facial hair, and they are the ultimate badge of individuality,” says Ralph Marburger, North American Category Director for Combe Incorporated’s Just For Men brand. “That’s why we’re excited to make #beardspotting the next great sport. We’re proud to be bringing back Keith and Clyde, and all the rhymes, in a new campaign that celebrates America’s new favorite pastime – spotting the best beards and mustaches in the nation.”
Beardspotting will get entertaining this September, when Just For Men kicks off its search for the “Best Beard Ever.” Throughout the month, consumers can upload #beardspotting photos of their beards or mustaches to compete for the title of “Best Beard Ever,” which Keith and Clyde will award on October 15.
The winner will receive an all-expense-paid weekend trip for two to Brooklyn in November to join the judging panel at the National Beard & Mustache Championships. In addition to the grand prize, entrants will have the opportunity to win Keith and Clyde autographed sports memorabilia.
For additional information on Just For Men visit Just For Men
About Combe Incorporated
Combe Incorporated is a manufacturer of personal care products, including Just For Men®, Vagisil® intimate health care products, Sea-Bond® oral care products, Brylcreem®, Aqua Velva® and Lectric Shave® men's personal grooming products and Williams® Mug® Soap. Combe, a privately held multinational company founded in 1949, has its international headquarters in White Plains, N.Y.