Jose Cuervo Celebrates it's 222nd Anniversary!
By Kandice Ross
February 17, 2017
February 17, 2017
|
In honor of Tequila brand Jose Cuervo's 222nd anniversary, the brand developed four limited edition bottles. The bottles have wondrous designs by visual artist Ricardo Cavolo and Carlos Campos. To celebrate the company hosted an incredible anniversary party at Kola House in New York City on February 15, 2017. The event had a special DJ set by the Extortionist, Ibe Soliman and Dao-Yi Chow. The team played a mix of new hip-hop radio hits and throwback jams that had the entire crowd moving to the beat. The specialty cocktails also helped to pep up the party guests, especially “El Diablo” a spiced tequila mix with fresh jalapenos. The designs not only commemorated the 222nd anniversary but also told the unique history of the brand. See below for each of the bottles and the inspiration behind them! |
A Special LadyThis design of Ana Gonzalez Rubio pays tribute to her savvy business skills as she spearheaded the family business through the years following the Mexican Revolution
|
The Heart of an IndustryThis design pays tribute to Jose Antonio de Cuervo who in 1758 begins to harvest the blue agave plant in the town of Tequila.
|
The Devil’s Water This design is based on the effects of their favorite liquor which is often time referred to as Aqua del Diablo.
|
A Music InspirationThis Design pays homage to all the musicians who loved Jose Cuervo over the years and celebrated their talents with his drinks.
|