JCPenney Launches Lifestyle Brand in Time for the Holidays! 

By Urban Milan 
​October 24, 2018

​Shopping for your family can be a challenge. It's hard to find quality, stylish clothing that is also AFFORDABLE. JCPenney has come to the rescue with their new lifestyle brand - Peyton & Parker!

The new line was designed to help busy moms like us create effortless yet elegant styles for both the family and home. This new line is designed entirely by JCPenney's in-house design team and features a collection of coordinating family clothing, accessories, shoes and home décor. 

The holiday collection which is now in stores features apparel and accessories for the family that include cozy plaids, buffalo checks, rose gold sequins, glitter, navy stripes, ivory cable knits and denim which are all designed to mix and match. The Peyton & Parker Collection is very affordable with clothing prices starting at $8 and home décor items starting at just $11. 

With classic designs and beautiful decor from Peyton & Parker you can create a picture-perfect moments with your family to share on Facebook, Instagram, or whatever social media platform you use! The collection is sold exclusively at the nearly 400 JCPenney stores across the country. If you are interested in creating Instagram-worthy looks for your family be sure to check out Peyton & Parker in stores or visit JCPenney.com!